Red Rose Primary School – design
Category: Communications, Marketing
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Category: Communications, Marketing, Public Relations
We have provided PR and comms support to Karbon Homes’ in-house Communications and Marketing Team since it was formed in 2017.
Karbon owns and manages almost 30,000 homes across the North East of England and Yorkshire and aims to give all customers the strong foundations they need to get on with life.
Prior to its formation, we also supported three of its legacy organisations with strategic and operational comms and marketing.
We’ve drafted everything from press releases and features to award submissions, organised high-profile events for key developments, co-ordinated the production of customer newsletters, leaflets, flyers, organised promotional items, managed the website and social media channels, produced corporate documents such as the annual report and financial statements and customer handbook.
Some key highlights include project managing the marketing and communications of a number of housing stock transfers.
This included York Housing Association who joined Karbon as an independent group member and saw the transfer of 943 homes in York, North Yorkshire and East Riding. Karbon also agreed to purchase over 1,300 homes from The Guinness Partnership and more recently, when Byker Community Trust agreed the transfer of 1,800 homes to Karbon.
Craig now manages the communications and marketing for Byker Community Trust which retained its own identity and provides support to the team. He was also instrumental in managing crisis comms for the district heating system in December 2021.
Craig provides expert PR, marketing and communications support to all staff and teams across the business and sits on various groups including Cost of Living, Building and Customer Safety and Fraud. He also liaises extensively with Karbon’s designated design agency, photographers, printers and distribution companies.
If you need a reliable, professional consultant specialising in PR, marketing and communications for short and long-term absence, maternity or paternity cover, sickness or annual leave, then please get in touch to find out how we can help you.
“Craig has provided communications and marketing support to Karbon Homes on a number of strategic projects along with managing the production of key corporate documents and coordinating a range of PR activity. Craig is professional, knowledgeable and great at building trusted relationships with both internal and external stakeholders.
“What has proved invaluable is Craig’s ability to work as an extended part of our Communications and Marketing Team, providing support during a period of change for our department.
“I wouldn’t hesitate to recommend Up North Communications to support your future communications and marketing activity.”
Sarah McCourt, Head of Communications and Marketing
Karbon Homes