We are a registered provider for NBSL’s North East Business Support Fund so, if you are an SME in the North East, you may be eligible to claim up to 40% funding towards your marketing activity.

Whether you are a new business start up or an established business, you may be looking for a marketing strategy or campaign for a new product launch or service, a brand or logo, a new website, design and print of marketing collateral, digital media including social media and video, events, or support with PR to raise awareness of all the great things your business does to generate sales and new business.

To find out if you are eligible, more information is available here www.nbsl.org.uk/nebsf It is a very simple process.

Let’s make 2020 a great year for your business. Please do get in touch and we can arrange a coffee to chat about your marketing requirements.

We have been working with Red Rose Primary School in Chester-le-Street, County Durham on developing a marketing campaign to raise awareness of their school values and replace old signage and graphics.

Couple of years ago, we redesigned their school logo to make it modern and simple. The new logo has been implemented on the school’s website, social media platforms, stationery and school uniforms.

Last term, we presented some ideas around raising awareness of their school values and how these could be presented. The Red Rose values are:

Respect
Excellence
Determination
Responsibility
Opportunity
Support
Equality

We designed some graphics and icons that all children, staff, governors, parents and visitors could associate with – making it easier for them to understand what each corporate value means and stands for.

The icons have been incorporated into the school’s 2019/20 prospectus, which we also helped to write and design and we have just updated and replaced all signage and graphics within the school with the new logo and values.

The corridor next to the classrooms for the school’s Early Years Foundation Stage pupils was originally painted white so we have designed a 10m wall graphic which includes landmarks within the local community such as the park and church and also incorporated symbols, the alphabet, numbers, the four seasons and the school values to make it fun and interactive. On the opposite wall, we designed a 5m wall graphic including a train with carriages filled with apparatus that the children use during school such as sport, music, reading and art.

Head Teacher, Mrs Brinton, said: “Following the re-design of our school logo, we needed to update some of our marketing collateral, signage and graphics throughout the school. We also felt this was a good opportunity to raise awareness of what our school values are so all children and staff could recognise and understand them.

“Craig at Up North Communications presented some ideas and concepts around how these could be presented, taking into consideration the diversity of our children and the various age groups. We are very pleased with the final designs which has been widely acknowledged and praised by the children and staff when they returned to school this week. As you look around the school, the branding is now strong and consistent and this presents Red Rose Primary School in a very professional manner. We are delighted with the final result and would highly recommend Up North Communications.”

We would like to wish all our clients and former clients a very Merry Christmas and a happy, healthy and prosperous New Year.

This year’s chosen charity is Crisis and their ‘Reserve a place at Crisis at Christmas’ campaign.

Up North Communications is committed to protecting and safeguarding your personal data. As part of this commitment, we’ve updated our privacy policy to meet the high standards of the new European data protection law, known as the General Data Protection Regulation (GDPR).

Our newer version makes it even easier to see how we use your personal information, and all the ways we collect and protect your data.

Don’t worry – you don’t have to do a thing. But if you’re interested to see more, take a look at our new terms here: www.upnorthcommunications.co.uk/privacy-policy/

Here’s the latest video production we have just delivered for one of our housing association clients, Tyne Housing https://vimeo.com/254104413

Video marketing is a great way to promote your business both internally to your employees or externally to customers and key stakeholders. Video brings your business to life and moves away from traditional printed material. The beauty of using video allows you to promote your business to a wider audience via links to your website and social media channels. Video is also proven to be more engaging and enables you to deliver key messages in a format that is suitable to your target audience.

You don’t need to break the bank to produce a high-quality video and here at Up North Communications, we can deliver a production within your budget and brief.

Our brief from Tyne Housing was to produce a short video to promote and showcase the quality of accommodation they provide and the excellent service they deliver. Tyne Housing based in Newcastle upon Tyne provides homes, training and support services to single, homeless and vulnerable people. They provide a specialist supported housing service to prepare them for independent living in mainstream housing.

The key message was that Tyne Housing provides more than just accommodation – they provide a pathway to a better life.

They offer a selection of accommodation, including shared houses and flats, self-contained furnished flats and an emergency hostel. In addition to the range of accommodation, they also own and manage the Joseph Cowen Heathcare Centre, providing support to access treatment services for alcohol, drug or health problems and offer advice on accessing benefits.

Tyne Housing residents can also work at Ouseburn Farm, learn new skills in their workshop or even volunteer.

Paula Makepeace, Lettings Manager from Tyne Housing said: “Up North Communications has delivered a high quality video to showcase key aspects of Tyne Housing’s accommodation and support services. They understood the brief and our customer base and worked quickly and professionally throughout, providing direction and advice when needed.”

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